Your expert guide in the international used crane market

Lifturn turns the buying and selling of used cranes into a safe and transparent experience, driven by deep industry knowledge and strong relationships with key international players.

WHO WE ARE

Our story

Lifturn was born from the vision and experience of Cristian Badin, a professional with a unique background in the tower crane industry.

With a past as Commercial Director at Raimondi Cranes – one of the most historic and respected Italian crane manufacturers – and extensive previous experience as Sales Leader EMEAR at Terex Tower Cranes (formerly Comedil), a global leader in crane manufacturing, Cristian has developed top-level technical and commercial expertise.

This combination of experiences has given him a deep understanding of international market dynamics and allowed him to build a global network of reliable, qualified contacts—now at the service of Lifturn’s clients.

His hands-on experience in managing international negotiations, along with his in-depth technical knowledge of cranes, enables Lifturn to offer a brokerage service that goes far beyond a simple transaction. Every client receives specialized consulting and tailored solutions, based on a real understanding of the sector’s specific needs.

Our approach

In a complex market like that of used cranes, the difference lies in the experience of the one guiding you.
Our approach is built on four fundamental pillars:

Specialized consulting

We offer our clients deep technical and commercial knowledge of the industry.
Every evaluation is based on objective criteria and a detailed analysis of the machine’s condition.

International network

Thanks to our established network of contacts, we have direct access to key players in the market across Europe, the Middle East, Asia, and North America.
This allows us to quickly identify the best opportunities for our clients.

A clear, structured process

We manage every stage of the transaction with full transparency and professionalism — from the initial evaluation to final completion.
Our clients are kept informed and actively involved in all key decisions.

Full support

We take care of every aspect of the transaction, including:

Values

Our values

We bring years of hands-on experience in the tower crane market, managing every aspect and simplifying the entire buying and selling process.

Experience and expertise

Our years of experience in the crane industry allow us to deliver accurate evaluations and high-level consulting. We understand the challenges and opportunities of the market — and we know how to handle them.

Transparency and reliability

Every transaction is managed with the highest level of professionalism, safeguarding the interests of all parties involved. Clarity in both process and communication is the foundation of our work.

Client focus

We build long-lasting relationships based on trust and a deep understanding of our clients’ real needs. Our success is measured by the satisfaction of those who choose to rely on us.